First of all, stop being a people pleaser. When you try to please people around you, it makes it hard to try experiments, to take risks, and to embrace change.

Failing isn’t popular, and it is scary for many people. Some people are OK with failing fewer times, as if there is a right number of times to fail. The more you fail the more you learn. If you aren’t failing often, you aren’t taking enough risks and not trying enough experiments.

Fear is the biggest blocker of change. It is the main reason people don’t experiment enough. There is fear of failing and being ridiculed. We have been thought all of our lives that failing is what irresponsible people do. By experimenting and embracing failure, you are already ahead of most people. After enough failures you’ll learn what most people don’t and eventually, you’ll find the successes that most people won’t.

Experiment, fail, and do it all with purpose. The best way to experiment is when you do it with purpose and when you measure the results. An experiment cannot be successful if you fail and then ignore what didn’t work. A successful experiment has to prove something, then you find out what worked and what didn’t and start again.

Experiment, connect, disturb, inspire, and keep learning. That’s the only way you can truly learn and spread your ideas.