Tag / journey

by Ricardo Sanchez

Kickstarter: Our project failed

greenThis is the message I received this morning from Kickstarter about my campaign failing because it didn’t get funded:

We’re sorry to report that your project, The Undocumented Engineer, didn’t meet its funding goal.

We know how much hard work goes into running a project. You’ve made tremendous progress by launching and working to build a community around your idea.

As you’re figuring out your next steps, don’t forget to keep your backers in the loop. They’re your biggest fans and are probably interested in following along with your progress. You can post an update or send them a message to let them know about your plans for your project.

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by Ricardo Sanchez

Kickstarter: Day 10

It’s been 10 days since I launched my first kickstarter campaign for my first book. These series of blog posts are a story of my journey with my first kickstarter campaign.

These are the things I’ve tried up until today to get more people to back my campaign:

  • Emailed my entire email list. Twice.
  • Have tweeted multiple times from different accounts about the campaign.
  • Tried unsuccessfully to get influential people to re-tweet or tweet about my campaign.
  • Emailed friends and acquaintances directly to ask them for their support.
  • Have posted the video, book cover and excerpts from my new book multiple times on Instagram, Facebook, Twitter and even Google+ and LinkedIn.
  • Have written three posts about my failure to get people to back my kickstarter campaign. This is the third one.

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by Ricardo Sanchez

Kickstarter: Day 3

I started my first campaign on Wednesday, July 1st, 2015. So far I have 3 backers, one of them is my wife, the second is a friend and previous co-worker and the third one someone I don’t know. This post is about the changes and updates I’ve made to my still unsuccessful kickstarter campaign a few days after I started it. If you want to read about the launch click here.

A few days after the launch of my first kickstarter campaign and after realizing this campaign wasn’t going to have hundreds of backers in the first few days as I first imagined, I decided to keep spamming people sharing the kickstarter campaign. Social media and direct emails didn’t do as well as I first expected. So naive of me. The next thing on my list to get the word out about this campaign was to write and share an excerpt of the book The Undocumented Engineer, which is what my kickstarter campaign is about.  Continue reading →

by Ricardo Sanchez

Kickstarter: Day 1

After thinking about writing a book for a while I finally pulled the trigger and launched a kickstarter campaign. I wrote a description, created the ugly book cover shown below using Gimp, and uploaded a video created using a notebook and a black permanent marker. I spent a lot of hours researching what a kickstarter campaign should look like. Read multiple blogs describing how to successfully launch a campaign, how to get featured on kickstarter, and even examined some of the successful kickstarter campaigns to learn how they did it. Continue reading →